Master the Art of Crowdfunding Video Production
Whether you're launching your first campaign or refining your tenth, our structured program teaches you how to create videos that genuinely connect with backers. Real techniques from actual campaigns—not theory from a textbook.
Start Your JourneyThree Pathways to Video Excellence
Pick the track that matches where you are right now. Each pathway builds specific skills through hands-on projects and feedback from professionals who've run successful campaigns.
Foundation Track
Start from scratch. Learn equipment basics, storytelling structure, and editing fundamentals. By week eight, you'll have produced your first complete campaign video.
8 weeksAdvanced Production
You've made videos before—now polish your craft. Focus on lighting techniques, sound design, and the psychology behind conversion-focused content. Create portfolio pieces that demonstrate expertise.
10 weeksCampaign Strategy
Understand the full picture. Marketing timing, platform algorithms, community building, and analytics. This isn't just video production—it's campaign success planning.
12 weeksLearning Through Real Campaign Analysis
Every week, we break down actual crowdfunding videos—both the ones that exceeded their goals and those that struggled. You'll see what worked, what didn't, and why.
Lennox Theriault joined our Foundation Track last year after his board game campaign stalled at 23% funded. His original video was technically fine but emotionally flat. Through our feedback sessions, he learned how to structure his message around the player experience rather than game mechanics.
"The breakthrough came when I stopped trying to explain every rule and started showing people having fun. That shift changed everything about how I approached the relaunch."
His revised campaign video helped him reach 187% of his funding goal. That kind of transformation happens when you understand the principles behind effective crowdfunding communication.
See Our Approach
Investment Options
Foundation Track
- 8 weeks of structured curriculum
- Weekly live workshop sessions
- Equipment recommendations guide
- Editing software tutorials
- Personal project feedback
- Community forum access
Advanced Production
- 10 weeks intensive training
- Advanced lighting workshops
- Sound design masterclass
- Portfolio development support
- One-on-one mentorship sessions
- Campaign case study library
- Lifetime curriculum updates
Campaign Strategy
- 12 weeks comprehensive program
- Marketing strategy development
- Platform algorithm insights
- Community building techniques
- Analytics and optimization
- Guest speakers from successful campaigns
- Launch planning consultation
- Post-campaign support
Your Learning Journey
Orientation and Goal Setting
We start by understanding your specific project. What are you trying to fund? Who's your target audience? This shapes everything that follows.
Core Skills Development
Build your foundation through practical exercises. Each week introduces new techniques through actual production work—not lectures.
Project Creation
Apply what you've learned to your own campaign video. Get detailed feedback at every stage from instructors who understand crowdfunding dynamics.
Refinement and Launch Prep
Polish your work based on peer review and professional critique. Leave with a finished video ready for your campaign—plus the skills to create more.